Moots are mutuals — accounts that follow each other.
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Acronym. Also written mutuals.
A clipping of "mutuals" that grew out of Twitter and Tumblr fandom communities, where the follow-back relationship carries real social weight.
Specifically reciprocal: someone you follow who does not follow back is not a moot. It implies familiarity without real-world friendship, and terms like "moot mutuals" and "moots only" mark that boundary. Common in fandom, book and art communities more than general use.
Understood mainly in fandom-adjacent spaces. From a brand account it can sound like claiming a peer relationship with followers that does not exist, which reads as over-familiar.
Mutuals — people who follow you and whom you follow back.
Only if you follow them back. The relationship has to be reciprocal.
Mostly in fandom, book and art communities on Twitter and Tumblr rather than in general conversation.
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